We start and finish each day at mPharma thinking about how we can help patients afford their medications.
We’re a small but rapidly expanding team of 300+ people based in Accra, Ghana, and backed by mission-driven investors.
We’ve decided to join forces hands with third-party payers, drug manufacturers, and healthcare professionals to create products and services that help patients save money on prescription drugs.
We’ve managed to deliver low-cost, high-quality services in just a few years.
Hundreds of thousands of patients in seven African countries have received medications (Ghana, Nigeria, Zambia, Zimbabwe, Kenya, Rwanda & Malawi).
Description of the Position
mPharma is looking for a Marketing Manager in Ghana, we are looking for a responsible and trustworthy individual with extremely high work standards to join our team.
This role reports to the Global Marketing Lead and Ghana’s Managing Director. At Mutti, this involves designing and directing both consumer acquisition and retention activities.
Principal Responsibilities
- Develop and implement a growth and retention plan for attracting new patients and increasing sales.
- Launch and manage Mutti, our customer rewards program through digital and traditional marketing.
- Identify and seize potential growth opportunities.
- Develop a diverse set of growth strategies to test and execute through market research and revenue programs.
- Plan and run acquisition experiments in collaboration with the product and design teams.
- Assist sales analysis and preparation by providing a detailed understanding of projected revenue growth as well as the anticipated effects of new revenue initiatives.
- Be responsible for the end-to-end execution of marketing campaigns, including ensuring timely delivery, project managing all aspects of implementation, and collaborating with the analytics team to develop a monitoring and evaluation system.
- Figure out what works and then scale it up.
- Be in charge of all in-market experiments and live revenue systems you own, including iteration and optimization, as well as measurement and reporting.
- Meet sales expectations and forecasts.
Our ideal Candidate
- An inventive spirit with a passion for mPharma’s mission to make high-quality drugs more available and affordable.
- Fluent English with excellent writing, verbal, analytical, and organizational skills.
- Proficient in the Microsoft Office Suite, especially Excel.
- Experience overseeing consumer acquisition and marketing campaigns in the retail, telecommunications, or e-commerce industries.
- Outstanding communications skills for meeting new people and establishing business relationships with a wide range of stakeholders
- Experience of data mining, search engine optimization, and social media marketing.
A self-starter who can multitask when delivering high-quality deliverables for a variety of projects at the same time.
Requirements
- A bachelor’s degree in business management, marketing, or a similar field is required.
- At least four years of formal experience in marketing and analytics.
- Excellent corporate and personal history.
- Fluent oral and written English.
Mode of Application
How to Get Started
If you meet the above requirements, please send your current CV and cover letter to careers@mpharma.com with the subject line “Marketing Manager Ghana – (Your Name)” explaining why you want to work for mPharma and how you will be a good match for our team.
Please note that only those who have been shortlisted will be contacted.
Note: Do not pay any money for this job. Report any fraud activities to info@jobslinkghana.com for job to be removed. Thank you.
